TV AND VIDEO PRODUCTION

There's much more to providing the "full scope of writing services" than just being able to provide good copy for these three obvious forms and formats.  Take television for example, this medium alone has various formats - from spot TV such as a thirty-second commercial, to a sixty-second direct-response commercial, or even a thirty-minute infomercial, each particular format requires a keen understanding of the process. We understand this process. We have written and produced every form of advertising possible for television.  

SPOT TV / :30 SECOND TV COMMERCIALS

DIRECT RESPONSE TV (DRTV) / :60 SECOND TV COMMERCIALS

CORPORATE VIDEO PRODUCTION

Corporate videos play an increasingly important role in a company’s marketing matrix and can become the most effective tool in the entire presentation arsenal. Known as “infotainment,” a corporate video provides an unparalleled medium by which to inform, educate and even entertain employees or potential customers and clients.

An excellent medium to address frequently asked questions, a corporate video may be used internally to educate a sales force about a new product or service, or as a method to inform company employees about a new operational system or training program, people are increasingly accustomed to receiving information and lerning through video presentations.

A powerful and dramatic way to either open or close a meeting, there are few better ways to demonstrate your product or service than through a corporate video. Seeing is believing and nothing beats a high-energy, beautifully shot and professionally produced corporate video guaranteed to get a prospective client’s attention.

SHORT FORM CORPORATE VIDEOS

LONG FORM CORPORATE VIDEOS

INFOMERCIALS

LONG FORMAT TV SHOWS

Best of Wine and Food
Hosted by George Hamilton
Aired on Food Network & CNBC
Wrote 8 thirty minute episodes

Segments and clients included:

Ultimate Pool Tournament
Celebrity Pool Tournament featuring Top Athletes
Alonzo Mourning - Miami Heat
Scott Mellanby - Florida Panthers
Zach Thomas - Miami Dolphins
Bobby Bonilla - Florida Marlins

Portrait of America
Thirty-Minute TV Show
Segments written include: 
"Dollywood"
"Sumter County"